Golden Heart Consulting
Specialized in community events and project planning for Interior Alaska, and striving to bring magic back into the Golden Heart City✨
Deliverables:
Custom Logo
Color Palette
Typography
LOGO PROCESS
The logo needed to imbue a sense of magic and whimsy, so we explored a variety of marks that represented the Interior, or incorporated a heart or diamond shape.
With #NorthToTheFuture as the tagline, we ultimately found a logo that blended the old with the new, to celebrate the historic past of Fairbanks while embracing the modern age.
COLOR + TYPE
The brand colors embrace that beautiful blend of modern and vintage.
The main typography is classic with elements of Art Deco. The display typography is clean and crisp, and when paired with Caligula, they help the logo feel timeless.
"When I decided to start my own business, Brianna was such a fantastic partner to help me get unique and creative branding to go with my new venture. Her process for learning more about your business, your mission and goals was seamless and fun. I found myself learning a lot about myself and my future brand via conversations with her. As part of my career, I've worked with designers across the country and Brianna is a talent right here in our Golden Heart City that could stand up with any of them."
Olivia Dowling
Owner, Golden Heart Consulting
